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in preventing substance abuse in Seminole County.
SANFORD – In January, the Seminole Prevention Coalition welcomed a representative from Students Working Against Tobacco (SWAT) to our meeting to discuss Big Tobacco’s efforts to target kids with ads and flavored tobacco products.
Our guest speaker was Shirley Castillo, of Lake Mary High School, who has been active in SWAT for more than six years. She gave an eye-opening presentation about tobacco marketing.
In 2011, Big Tobacco spent more than $8.37 billion in advertising and promotion, mostly on point of sale ads.
“Almost every tobacco product that they sale is flavored,” Shirley said, adding that fruit- and candy-flavored products are aimed at young people in an attempt to replace people who die from smoking.
The Seminole County Resource Directory is a comprehensive listing of local, state and national resources available to Seminole County families. Please feel free to copy and distribute this publication as needed.
Thank you and remember, “Primary prevention interrupts the cycle of violence.”
Seminole County offers a variety of options for safe, easy and free disposal of your used sharps.